Work? We Actually Enjoy This.

If You Build It, They Will Come

We invited the media to experience the craftsmanship that goes into building a Stearns & Foster mattress.

Reinventing an iconic product demo.

How we helped prove that there’s nothing like a Tempur-Pedic.

Living a brand’s creed.

Honoring everyday heroes for one of America’s finest bourbon brands.

Leading the Thoroughbred industry.

How we help recruit the best to the world’s leading auction house.

Assembling a content hub for DIYers.

How we helped build a first-of-its-kind brand community for car guys.

Rebranding a leading stud farm.

How we shaped a formidable brand identity for a Thoroughbred industry leader.

Experiences grounded in strategy.

How we helped A&W develop the look, feel and customer experience of a new restaurant concept.

National retail messaging at the local level.

How we set up franchisees to sell, one store at a time.

Connecting through storytelling.

How we shaped an institutional story from a mosaic of personal perspectives.

Building anticipation for the ultimate betting opportunity.

How we helped raise the handle for the richest two days in racing.

Proving (The Power Of) Advanced Medicine.

How we’re growing top-of-mind awareness and understanding of Kentucky’s leading medical institution.

Making a big statement.

How we helped an underdog in the marketplace build a powerful brand identity.

Disrupting the bed-in-a-box category.

How we helped Sealy become the first major mattress manufacturer to go direct-to-consumer.

Celebrating world-class racing.

How we’ve kept tradition alive and well in the Bluegrass.

Sharing Lexington’s gospel of cool.

How we helped build a powerful tourism brand through social and content engagement.

Advancing the world’s largest Toyota plant.

How we’ve helped set the tone for the future of Toyota Kentucky.

Building A Historic Athletics Activation.

How we helped UK HealthCare and Big Blue Nation break a Guinness World Record.

Changing the Conversation Around Vodka

How we positioned a vodka brand that stands out from the crowd.

Recruiting a new generation of students.

How we’ve helped UK start the conversation with Generation Z.

Mission Driven Innovation

How we helped reinvigorate tradition with the new Keeneland.com

Building a brand, one relationship at a time.

How we’ve helped carve a path for the flagship spirit of the World’s Most Awarded Distillery.

VisitLEX Ads Filmed by Horses

Experiencing Horse Country through the eyes of, well, a horse.

Bringing an immersive Lexington experience to the Windy City.

How a dynamic experiential marketing campaign took over the streets of Chicago.

Uniting a fan base.

How we have continually built a rallying cry for Big Blue Nation and Kentucky football.

Shameless self promotion.

How we got some buzz and had a great time doing it.

Reinventing an American icon.

How we’ve helped a classic restaurant chain rediscover its swagger, looking back to look forward.

Not just selling—connecting.

How we helped prove the value of a Valvoline partnership to a national network of auto service installers.

We love a good challenge. Got one?

Let’s partner, partner.

Email emmy@teamcornett.com