THE ROAD TO CONTINUED GROWTH
After a 10-year partnership, America’s first franchised QSR chain, A&W Restaurants and its advertising agency of record, Cornett, are renewing their vows.
As a franchisee-owned company with more than 500 restaurants in the United States, A&W periodically evaluates all partners to ensure its operators are receiving the best support. Cornett recently participated and won A&W’s marketing RFP.
A&W Restaurants, one of the country’s best-known and most-beloved quick-service brands, is experiencing a dramatic resurgence, which is credited to its strong leadership focused on food quality, its strong commitment to creative marketing, and championing its tenacious franchisee owners.
“One of the key reasons we chose to stay with Cornett as our advertising partner is their track record of delivering innovative and creative campaigns that really help us to stand out in a crowded marketplace,” remarked Liz Bazner, Sr. Director of Marketing for A&W Restaurants.
To learn more about the win and our long history of breakthrough work, head over to Adweek.
