How we proved the value of a Children's Hospital
INCLUDED
Social Media |
Strategy |
Production

REELING IN THE mentions.

We helped promote the brand’s special edition fishing cans on National Beer Day with a contest called Boatload of Busch. We got a bass boat, packed it to the gills with Busch Light, and built out a bunch of posts, photos and clues to help followers guess how many cans were in the boat. Repeat guesses weren’t just allowed—they were encouraged.