Space Marketing is the new book from communications veteran Izzy House. The work dives into the history of the marketing of the U.S. and other space programs to set the stage for our current era of the commercialization of space travel.
But nestled in the folds of interesting stories and thoughts about everything from Sputnik to Space X is a book full of just good, old fashioned, smart marketing advice. In fact, people who don’t have any interest in space can get a lot out of this book to market their own businesses.
House is a veteran of the transportation communication space. She and Cornett’s Jason Falls dive into her background, her love of space and what the marketing of the next frontier looks like now that commercial space travel is emerging.
If you like this episode, please share it with a friend or colleague. Don’t miss the video show each week by subscribing to our YouTube channel or our audio podcast on Apple Podcasts, Google Podcasts, Stitcher or Spotify. And we could use some reviews on each platform, so do give us a quick rating or review!
This episode of Digging Deeper is brought to you by PodchaserPro.
PodChaserPro is the professional version of Podchaser, which helps anyone find, manage, rate and follow podcasts. PodchaserPro, however, gives you access to that critical audience information you need for media planning and buying, or public relations or influencer outreach to podcasts.
If your brand or agency would like to find out more, go to PodchaserPro.com/falls. Sign up there and make your podcast outreach and media planning more effective!