Will unionizing make or break influencer marketing? That question was up for grabs on Digging Deeper this week as Crystal Duncan, Edelman’s senior vice-president for influencer marketing stopped by. She and Jason Falls grappled about unions, the advertising versus PR angle of influence marketing and more.
For those interested in influencer marketing, this is a good one!
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- Restream.io – Our episode sponsor and multiple-location streaming platform
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- The Vogue article on fashion influencers unionizing
- TopRank Marketing’s 2020 State of B2B Influencer Marketing Report
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