Buffalo Trace Distillery
Our goal was to give our consumers the opportunity to immerse themselves in the world of Buffalo Trace distillery. The site design features an interactive virtual tour complete with warehouse steam, moving barrels and 360° views of every building. Visitors are given an in-depth, insider look into the craft of creating fine bourbon, from start to finish. Beyond the tour, the site takes the user through the rich history of the distillery, telling the stories of the legendary craftsmen that helped make it is what it is today. It wouldn't be complete without displaying each of the distillery's world-renowned brands, their awards and tasting notes.